Reports to: Head of Marketing and Communications Manager
Contract: Full-time hybrid
(We support flexible working, with many of the team working in a variety of ways, including working from home, flexible hours and other variations. The fundraising team is currently working a minimum of two days a week in the office and further days as required. Please talk to us at the interview about the flexibility you may need.)
Salary: £40, 000 – £50,000 per annum dependent on experience plus excellent benefits
Location: Golden Square, London
About the Film and TV Charity
The film, TV and cinema sectors are widely admired and crucial to the UK economy, but a culture of long hours, challenging conditions, and an acceptance of a long-held status quo also mean they can be incredibly tough sectors to work in, with the retention of talent an ongoing problem as a result.
In 2019, research commissioned by the charity found that 9 in 10 working behind the scenes had experienced poor mental health. The pandemic has only served to exacerbate the problem, while the harrowing conversations that followed the Black Lives Matter protests in 2020 have further highlighted the systemic nature of discrimination.
Since the introduction of the Film and TV Support Line in 2018, the charity has been on an exciting journey of change and has joined industry partners at the forefront of the movement to make work better for everyone in the industry. The charity is providing, and continuing to develop, mental health and wellbeing support, financial support and advice, and a host of practical resources that are making a difference to thousands of people every year, but its ambitions are necessarily bolder.
Individual giving is a core element of the Charity’s new fundraising strategy, with ambitions to deliver thousands of individual regular donors over the coming years. Following a notable increase in individual donations over the last 18 months, the Film and TV Charity is looking for an ambitious fundraiser to drive further engagement with individuals working in the film, TV and cinema community. The Individual Giving Manager is an exciting new permanent post, it will play a key role in the Fundraising Marketing and Comms team at an exciting time in the charity’s fundraising journey. Shaping the offering and delivering the highest possible care to individual supporters, the Individual Giving Manager will grow and develop the new Individual Giving programme, whilst coordinating stewardship for existing donors. Crucially they will also shape and execute plans for increasing the volume of regular individual supporters, working closely with the marketing team to drive reach, acquisition and retention.
• Work closely with the Head of Fundraising to develop and execute a strategy for the management and development of the individual giving programme
• Responsible for building on the individual giving strategy to develop a fully thought through year-round programme of activity
• Work closely with communication and digital managers to devise an annual engagement plan (email and social media)
• Work with the head of fundraising and fundraising coordinator to establish a strategic events programme to drive engagement and acquisition
• Manage the transfer of legacy members (existing regular donors) into the new programme
• Manage the day-to-day administration of individual giving with support from the team
• Undertake regular reviews of retention of existing members during this process
• Manage the stewardship and renewal process for all individual supporters, ensuring that they are sent reminders in a timely way and that records are accurately maintained in the CRM system.
• Manage and develop the charity’s legacy offering
• Manage community fundraising activity with the support of the fundraising coordinator and the development assistant
• Ensure a collaborative and sensitive approach to all supporter relationships, internally and externally
• Oversee Direct Debit and invoicing processes for both programmes working closely with the finance team
• Manage and process Gift Aid claims to maximise income and ensure compliance with HMRC Gift Aid regulations, as well as the accuracy and efficiency of the process.
• Create and maintain relevant background information on both programmes where there is potential for an upgrade, as appropriate and in accordance with GDPR-compliant practices.
• Maintain accuracy and cleanliness of CRM Records with help from the Development Assistant and the Fundraising Coordinator
• To operate in a way that ensures you are recognised as a role model for the Charity’s core values and behaviours.
• Attend and support the team at key events as required
• Attend internal and external meetings as required
• Undertake any other duties as may be reasonably required.
• Ensure that you fully understand and implement agreed safeguarding policies and procedures as relevant.
Skills & Capabilities Required:
• Demonstratable success working with individual giving programmes or membership programmes
• Hands-on experience in planning, building, piloting and launching individual giving programmes or membership programmes
• Track record of delivering successful individual giving programmes
• Excellent communicator with confident writing and presenting skills
• Personable and presentable and happy to pick up the phone and talk to and meet with prospects and supporters
• Familiar with Excel, PowerPoint, email marketing tools like Mailchimp, CRM databases and content management systems. Knowledge of Salesforce is desirable but not essential
• Good numerical skills to process donations and update budgets
• Excellent administrative skills
• Proven collaborator and team player
• Effective working relationships and stakeholder management, both internal and external
• Project management skills and attention to detail
• Excellent time management, prioritisation and organizational skills, happy to manage different activities simultaneously within tight deadlines
• Deals well with and is comfortable with a changing environment in a growing organisation and is able to manage that well
• Ability and willingness to work outside of normal office hours when required
• An enthusiasm for film and TV and the work of the Film and Television Charity
• A flexible proactive and collaborative approach
• A love of fundraising
• Proactive and able to self-manage.
• Experience working in film and/or television and an understanding of and empathy for the structural and cultural issues impacting workers wellbeing.
• Innovative and creative with a passion for popular culture, film and tv
• Cares deeply about the people we are here to support and understands the challenges they face
• Agile and adaptive to a changing environment
• Self-starter, confident to work with minimum supervision
• Resilient and flexible when working under pressure and managing multiple workstreams
• The ability to think big while being creative, pragmatic and practical about executing ideas
• A good sense of humour, happy to roll up your sleeves and get stuck in!
What we look for in a candidate
An understanding of how the film and/or television industry works is preferable, as is a real desire to be part of a team that is passionate about making a difference. You will be a committed team member but also confident working on your own initiative.
The charity recognises that people from some backgrounds are under-represented in the film and TV industry and in the third sector and is committed to doing what it can to correct this. Therefore, we are especially keen to receive applications from people of colour; people with disabilities; those who identify as LGBTQIA; people with a mental health condition; and people who identify as working class now or in the past.
If you need us to make any adjustments to our recruitment process, we will be happy to support you
Closing date for applications: Applications are being considered on a rolling basis
Send your CV and cover letter to [email protected]
Welcome to the Film and Television Charity. Calls are recorded for the purposes of quality and staff training. This is a confidential service, however, there are some exceptions to this and these are where there may be a risk to your own health and safety, that of others or if you have been involved in a crime. An advisor will be with you shortly, Thank You.
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